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Case Study: Using POF Conversion Tracking to make... I spent $550 and tried to split the amount between the male and female campaigns for Singlesnet.  I've included a copy of ad copy split testing results and the conversion...

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Case Study: Using POF Conversion Tracking to make... I spent $550 and tried to split the amount between the male and female campaigns for Singlesnet.  I've included a copy of ad copy split testing results and the conversion...

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Case Study: Using POF Conversion Tracking to make a... Plenty of Fish has recently implemented conversion tracking into their ad platform.  This will show you the exact characteristics of your converting users.  You can use...

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Hide the Referral Analytics on your tracking domain! Here recently a buddy of mine hit me up on AIM and say hey man, I see that you're running X offer on Y traffic source.  I asked him how he knew and he said he simply looked...

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$250 Worth of Media Buy Advice Here recently I finally took part in my first media buy and I ended up losing my $250 because of the mistakes I made.  I was all dreamy-eyed because it was my first media...

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Improve your Facebook CTR using Language Targeting!

Posted by Riley Pool | Posted in Affiliate Marketing, Facebook, PPC | Posted on 30-12-2009

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If you’re advertising internationally and would like to improve your CTR dramatically, USE LANGUAGE TARGETING!

Some countries such as Belgium speak like a 60/40 mix of Dutch/French, respectively.  You don’t want your Dutch ad showing to to people who speak French.  And you definitely don’t want your French ad showing to more than half the country who might not even be able to read it.  I’ve also found staggering differences in CTR and conversion rates for each language.  Same goes for Switzerland, 60% of them speak German and 20% speak French.  If you need to figure out which language(s) the country your advertising in speaks, just head over to Wikipedia, they always have the languages in the demographics section.

You will even want to use Facebook to determine the number of people you’re advertising to in that country that speaks that particular language.  Even though 60% of a country speaks Dutch and 40% speaks French, the Frenchies might account for 80% of the Facebook traffic.  It happens.  Just watch the target demographic size when you’re creating your ad in Facebook.

This tip is even good to use in Canada and even the United States.

Try it out and let me know how much your CTR improves!

Were your Facebook Ads disapproved yet again?

Posted by Riley Pool | Posted in Affiliate Marketing, Facebook, PPC | Posted on 25-12-2009

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Here’s a Christas present for the noobs.

Are you getting tired of submitting ads over and over again hoping Facebook finally approves them this time around? If so, read on.

You must ask yourself, do my ads meet all of Facebook’s Advertising Guidelines? If they meet all the criteria and they get disapproved simply email affiliates@facebook.com an email asking why. I’ve included a sample email below.

Why were the ads in CampaignName disapproved? I believe they meet all your advertising guidelines. And if they don’t, please let me know what I need to change to get them approved. Thanks!

You’ll be amazed at how often they will reply to you and say they were mistakenly disapproved, they were re-reviewed and approved. Or if they believe they don’t meet the advertising guidelines they usually will tell you specifically why they were disapproved and what you can do to get them approved next time they’re submitted.

Go ahead and try it!

Facebook Christian Dating Campaign!

Posted by Riley Pool | Posted in Facebook, PPC | Posted on 18-12-2009

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Here’s a golden ticket for all you noobs that haven’t made any money online.

Have you always wanted to break into a profitable niche on Facebook?  Want to break into a really competitive niche that you can run forever and make some money?  There are guys that have been running dating campaigns for 2, 3 and 4 years and probably even longer than that.

You need a few things to get you started.

First, go signup at Neverblue under my referral link.  If you do this and are having problems with this campaign, IM me and I’ll help you personally.  You’ll want to run Christian Mingle as I’ve converted this exact offer between 18-20% over a months time using ad copy very similar to what I’m about to give away.

Next, go download the 700+ Facebook dating images Justin Dupre has provided.  There are some GEMS inside here.  You’ll have to figure out which ones by split testing.

Below are exact copies of my ad copy and stats for this one ad.  This was run awhile back while I was split testing True Christian Singles.  I actually recommend split testing these two offers to see which one performs best for you.  You can see I was running CPC here as it was before I because a huge advocate of only running CPM.  I suggest you run CPM only.  I’m working on a post for this that you should be expecting soon.

The key for targeted traffic here is keywords!  For this particular ad I was targeting the following keywords: christian, church, god, jesus or jesus christ.  You can expand on these keywords by targeting christian music, gospel music, christian books, christian artists, etc.  Don’t forget to use the suggested keywords.  If you don’t know what one of the names are that is suggested, Google it!  If it’s related to Christianity, include it!  At one point my keyword list was approaching 100 keywords.

Personally, I like to setup separate campaigns in Prosper for all the demo’s I split test by, including age and gender.  I also setup separate campaigns in Facebook so it’s easier to track my profit/loss by campaign and either pause or adjust my budget accordingly.

christian-ad-copy christian-ad-copy-stats

What else do you want from me?  Go make some monies!

Need Shared Hosting? Choose HostGator!

Posted by Riley Pool | Posted in Affiliate Marketing, Hosting, Recommendations | Posted on 16-12-2009

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Are you a noobie to affiliate marketing and need someone to host your first few websites?  I suggest looking no further than HostGator.  They have support available around the clock and have always helped me out when I needed them too.  Plus, they’re CHEAP!  I suggest starting out with the Baby plan.  It’s only $7.95/month and you have unlimited domains, disk space and bandwidth.  And you get a shared SSL to boot!

Maybe you just have a few sites you need hosted on a different IP and different nameserver.  If this is the case, I still suggest you go with HostGator, but I would recommend choosing their Business plan as it comes with unlimited domains, disk space and bandwidth.  Also included are a Dedicated SSL and IP.  What more could you want for $12.95/month?

Control your Destination URL

Posted by Riley Pool | Posted in Affiliate Marketing, Facebook, Myspace Ads, PPC | Posted on 09-12-2009

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Sorry to steal some of your thunder AdHustler, but this cannot be talked about enough.  You absolutely must control your destination URL.  Since I do most of my advetising on social media I’ve figured out a way to always control my destination URL.

You can do this by cloaking Facebook the right way as I talked about in my previous post.  If one of your offers ever goes down you can just switch out your tracking link to a new tracking link point to a different offer or the same offer on a different network.  This will help tremendously if you want to use establish ads with a good CTR to test out a new offer.

I’ve also done a little customization to the Facebook cloaking script to use it on MyAds and POF so that I can always control where my user ends up.