Posted by Riley | Posted in Affiliate Marketing, Plenty of Fish | Posted on March 16th, 2010
Did you do a little bit of research to find out how Plenty of Fish displays their ads to users? If not, look at this screenshot.
Can’t you tell how the ads are placed right alongside the pictures of actual users of the site? If you’re wondering why your CTR’s are so high in comparison to Facebook it’s probably a mixture of these things, (1) less competition and (2) pictures right next to actual users. If you’ve ever wondered why your conversion rates are so low on offers in comparison to Facebook, it’s probably due to accidental clicks on your ads. If you’ve ever wondered why you’re traffic doesn’t back out for the advertiser, it’s probably because Plenty of Fish is free and the users are accustomed to a free site. And since Plenty of Fish only permits dating sites that require paid subscriptions for users to interact, it probably doesn’t go over well for Plenty of Fish users.
These are just my opinions. Do you agree with me? If not, what are your thoughts on why Plenty of Fish gets affiliates blacklisted from dating offers?
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